ToneTag has developed IP over contactless and secure sound-wave communication technology which is agnostic of instrument or infrastructure, enabling use-cases across mobile payments, offline retail (automated checkout POS, vending machines), mobility (toll booths, in-flight, in-cab), and proximity customer engagement (cross-screen engagement). The company today operates the world's largest sound based payment acceptance network with ~50 million users & 380K+ merchants across 5 geographies outside India. ToneTag data-over-sound technology enables multiple use cases without the need to invest in complex and expensive infrastructure, making it a highly cost-effective solution while complementing the existing infrastructure. It has enabled a bilateral communication system for brands & merchants via 55k+ retail pods and is poised for large-scale disruption in digitalizing offline commerce.