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India’s New Consumption Economy

India’s Per Capita Income, Internet Users, Smartphone Penetration and Digital Buyers form the foundation of a strong consumer base.

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PER CAPITA INCOME Capita Income
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Internet Users Capita Income
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SMARTPHONE PENETRATION Capita Income
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DIGITAL BUYERS Capita Income
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INCREMENTAL CONSUMPTION BY 2030 Capita Income
MONTHLY DATA CONSUMPTION Capita Income
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CUMULATIVE UPI TRANSACTIONS Capita Income
DAILY VIDEO CONSUMPTION Capita Income

Consumption patterns indicated by increasing cellular data use, time spent on video, and the surge of digital transactions demonstrate the size of the install base of demand in India.

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India’s New Business Backbone

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India’s New Business Backbone

AADHAR COVERAGE IS > 90%

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Monthly UPI Transacted Value

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Jan Dhan Bank Accounts

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India’s New Business Backbone

Aadhar, UPI, and Jan Dhan form the backbone of inclusive business growth providing access and purchasing power to 1.3 Billion Indians.

Ease of Doing Business
DBT Enabled Savings
Registered Tax Payers
Indian Mutual Funds AUM

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India at a Convergence

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India at a Convergence

CONSUMPTION GROWTH

GDP in PPP (2020)
Bank Accounts
Consumption of GDP)

CONSUMER INSTALL BASE

Internet Users
Active Mobile Connections
Smartphones sold per annum

QUALITY TALENT

IT Professionals
Largest IT Talent Base
Startups + 5K per annum

ENTERPRISE MARKET

IT Sector Revenue per annum
Share of Global Outsourced IT
Global ITES Cos.

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India at a Convergence

A strong enterprise market, quality talent, large consumer install base, and consumption growth enabled by savings, puts India at a convergence like never before in history.

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Investment Focus Areas

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Direct to Consumer

Unlocking value from direct access to a large install base of young, empowered, digitally-native, and highly selective consumers.

Media & Content

Multi-format & Multi-lingual content that can exploit new distribution strategies to serve rapidly evolving consumption behaviours

Financial Tech

Helping a new generation earn, spend, save, and multiply smarter with highly accessible and multi-modal services

Enterprise Automation

New frameworks and automated workflows that drive better decision-making and improve productivity across multiple focus areas

Deep Tech

Core innovation that augments the research & development of products and services that fundamentally alters business anatomy

Our focus areas are built on top of powerful horizontal themes that have feed-forward effects on India’s economic development.

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Anchored in ESG and shaped by the Principles of Responsible Investing

  • No Poverty

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  • Zero Hunger

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  • Good Health and Well Being

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  • Quality Education

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  • Gender Equality

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  • Clean Water and Sanitation

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  • Afforable and Clean Energy

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  • Decent Work & Economic Growth

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  • Industry, Innovation & Infrastructure

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3one4 Capital is committed to partnering with the next set of generational innovation engines out of India that will help set new standards for inclusive value creation and sustainable growth. This is our contribution to the developmental fabric that will support India's rise towards a…

$10 Trillion economy by 2030
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Reports.